We Were Evergreen at Wilderness 2014 with LCV Choir |
Big bowls of crisps. I mean massive ones. And lots of ‘em. That’s what
greets me and the other ‘music in advertising’ post-event showcase goers who’ve
just witnessed a heated debate on musicians’ pay... That, and hot
Parisian-born thangs We Were Evergeen.
The three laid-back
looking youngsters are playing a selection of stripped back versions of their indie-pop-electro
tunes from debut album ‘Towards’.
I’m beckoned in
by ‘Dormant’, with its hypnotic synth, easy pace and melancholic edge. Front man
Michael Liot’s understated
yet moreish vocal drops in, making for a nice mix with the more fragile tone of Fabienne Débarre.
‘Best Thing’ sets
a light-hearted ‘Girl From Ipanema’ holiday mood. Its verses carry the song,
with their catchy inverted call and response (the vocal’s doubled up on ‘When
you walk’, followed by a repetition of lyrics ‘never turn round’).
Listening to
‘False Start’ off the album later, I’m reminded it’s the kind of music that
nudges at your body to move…I find myself levering my head back and forth - a
bit like a grungey fish out of water – in a good way though… (It is possible. Trust me).
After their
showcase, a Victoria Sponge cake (courtesy of Sainsbo’s) appears with some
candles. Turns out it’s the lovely front man’s birthday. He puffs the candles
out in a couple of attempts, and thanks us strangers for being around to
celebrate.
I whisk him
outside into the early evening sunshine for a little quizzing sesh, but looking
back, I realise I’ve detoured him away from a well-earned birthday drink (sorry
Michael!):
Birthday boy Michel Liot |
First off, as we’re at an advertising related event, what’s your
fave brand and why?
Ooh, tough one,
err… I mean, as a musician I’d probably have to say a brand of instrument…it’s
a bit boring maybe… But Lanikai, because I play ukelele. But it’s not something
you see advertised really.
Most memorable advert?
I don’t think we
usually like the music that’s put on the adverts. It’s rare to find one that’s really
interesting and original. Like, there’s a type of music that people will go
for, that brands will go for, like the happy sort of child-like music for
certain types of products and it’s always kind of expected. It’s cool when they
go for something more original.
The only one I
can think of right now - it’s not the most original - but it’s the one by Dan
Croll called ‘Home’, which is a good song and it’s quite honest. The song
wasn’t’ written for it I suppose, but the ad reflects the song, which is good ‘cos
sometimes it can be the opposite. So it’s good when an ad goes with the lyrics.
What excites you about London?
The music scene
feels very vibrant. We come from Paris, so it’s a lot more full-on…it’s quite
exciting here as it feels like it’s also evolving. I mean the whole of London
always changes from month to month.
How about the flip side - what really grinds you about London?
The obvious
things… Money - how much everything costs. And getting around from one place to
another.
Who’s your most memorable fan?
Well there was a
girl called Katie who used to always come to shows. When we first arrived in
London she did T-shirts with our pictures on it. And she ended up finally
working for us, assisting our manager, so that was pretty cool.
She’s not crazy
but she’s just really obsessive. That’s her character so she’s actually quite
fun… She’s got a stalker-ish thing about her but she knows that about her, she
won’t mind!
If you had to pick between your voice and the instrument you hold
on stage (ukelele), what would you choose and why?
I’m not good at
either! I’d probably say the voice – it’s probably more important than the
instrument ‘cos the voice has the lyrics that go with it. Whereas the
instrument can be replaced.
Got any top tips for Paris jet-setters?
Of anything to
do, I really like the canal in the north east area. In the summer time everyone
goes and has picnics on the side, the banks are quite large, it’s quite easy to
sit and it’s quite warm. It’s great!
And there’s a
really nice park called le Parc des Buttes Chaumont which is near there. It’s
got a lake and a small cliff…and a weird temple! It looks like an Indian
temple. It’s a very strange place but a lot of things happen in the summer
there.
There’s a bar inside called the Rosa Bonheur - it’s named after a
person. It’s only open in the summer but it’s inside the park so in the Summer
time everyone goes there and you have drinks in the park.
We Were Evergreen showcase @ IPA's 44 Club |
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Photography by Sophie Ellis @ Wilderness 2014 & JWT London
Interview with Michael Liot, 15th July @ JWT